About this event
The Emerald Cup 2026 in Los Angeles stands as the premier celebration of excellence, craft, and innovation in the cannabis sector. Widely recognized as the Academy Awards of the cannabis industry, this prestigious annual event honors the finest achievements in sustainable outdoor cultivation, advanced extract crafting, and groundbreaking product development. Founded in Northern California's Emerald Triangle, the event has expanded significantly in scale, drawing thousands of attendees, hundreds of elite cultivators, top-tier brands, processors, and industry leaders from across the state and beyond. The event floor serves as a bustling hub of commerce and education, featuring comprehensive panel sessions, live technical demonstrations, high-level networking opportunities, and the highly anticipated annual competition. Industry professionals gather to examine cutting-edge hardware, packaging innovations, and cultivation supplies while connecting with prospective retail partners, distributors, and investors. For the broader cannabis market, The Emerald Cup sets the benchmark for quality and regulatory compliance. It provides a vital platform where heritage farming meets modern commercial enterprise, driving consumer trends and establishing standards for organic, sustainable practices. Cannabis brands should attend or exhibit to showcase their latest product lines directly to key decision-makers, media figures, and discerning consumers. Exhibiting at the Los Angeles gathering offers unmatched exposure, brand validation, and direct access to high-value retail buyers looking to source the next category-defining product for dispensaries.